Get the inside scoop on building your credibility as an expert and leveraging the media to increase sales through brand awareness.
Here’s what you will learn from my 15 + years working as a journalist...
The exact steps for pitching irresistible story ideas to the media
What types of stories the media needs from small businesses like yours
When is the best time of the week, month and year to send your pitch
How to find the right media contact to send your story idea to
What to include in your pitch and what to leave out
This masterclass is perfect if….
You are a female small business owner or entrepreneur
You are looking for media attention for your product or service
You want to build your credibility as an expert in your industry
You want to increase sales through brand awareness
Jennifer Singh, Journalist & Media Coach
This masterclass is led by Jennifer Singh, a journalist and media coach with more than 15 years industry experience. She has worked as a producer, writer, and reporter for several of Canada’s major media outlets including CTV, Global and the CBC.
Jenn’s expertise helped me put my ideas into pitches that I can confidently send out to the media. I’m also happy to report that I have booked two appearances on a national daytime talk show. I wouldn’t have been able to do all this without the guidance and knowledge from Jenn!
- Janine Holmes, I Do! Beauty Co.
I’ve written story pitches that didn’t go anywhere because I don’t have a media lens to look from. Your media coaching made everything happened! From crafting the pitch to explaining the small details, it was due to the work we put in that made it happen. It made me realized that I needed this help.
- Ann Poochareon, Little Robot Friends